More than 100 residents bought products at the DA-PCC’s Buffalo Milk on Wheels (BMW) at Kegkeg Plaza at the San Jose City (SJC) Hall earlier today. Some of the products sold were pasteurized milk, yoghurt flavoured drink, chocomilk, and kesong puti.
The BMW was facilitated by a DA-PCC team led by Wilma del Rosario, National Impact Zone (NIZ) Coordinating Unit head. Behind her is a team of marketing experts composed of creative staff from the Planning and Information Management Division- Business Development and Commercialization Unit, Knowledge Management Division, Research and Development Division (RDD), NIZ Coordinating Unit, and RDD- Reproduction and Physiology Section (RPS).
Dr. Danilda Duran, Scientist I and RDD-RPS head, assisted in the rolling out of the BMW on proper coordination with the LGU of SJC. Social distancing measures were strictly observed during the mobile market.
Also present to support the DA-PCC BMW were City Cooperative Development Officer Cristina Corpuz and her staff.
Apart from SJC, DA-PCC BMW will be visiting other places in Nueva Ecija such as Science City of Muñoz, Bongabon, Aliaga, Rizal, Guimba, General Tinio, and Lupao.