The DA-PCC at Central Luzon State University (DA-PCC at CLSU) has reached a significant milestone by unveiling its latest innovation – “Cara Cuero”, the brand name for carabao hide-derived leather products.
This groundbreaking line of leather products was proudly presented during the CLSU Research Innovation and Development Festival (RIDe FEST).
“Cara Cuero” was chosen as the university’s institutional token and was presented to Hon. Amenah “Mina” F. Pangandaman, Secretary of the Department of Budget and Management (DBM), during the opening ceremony of CLSU’s RIDe FEST on October 9, 2023. The event was themed “Key to a Sustainable Society,” and Secretary Mina delivered an inspiring speech emphasizing the importance of investing in research and development to drive economic growth and development.
Sec. Mina, the youngest and only female member of the country’s Economic Team, received a token of appreciation—a stunning red leather handbag crafted from carabao hide. The gift was presented by Dr. Edgar A. Orden, University President; Dr. Ericson N. Dela Cruz, Regional Center Director of DA-PCC at CLSU; Dr. Marvin Villanueva, Chief PCC Research and Development Division (RDD); Dr. Ravelina R. Velasco, University Acting VP for Academic Affairs; Dr. Ariel G. Mactal, VP for University Business Affairs Program (UBAP); and Dr. Evaristo A. Abella, University VP for Administration. This token symbolizes the culmination of DA-PCC’s commitment to preserving, propagating, and promoting the carabao as a vital resource for rural farmers, providing milk, meat, draft power, and hide.
Impressed, Sec. Mina commended Dr. Dela Cruz and the entire agency, saying, “You’re doing a great job; please continue creating these magnificent and excellent products.”
DA-PCC at CLSU now produces a wide range of leather items from carabao hide, including belts, sandals, wallets, bags, and shoes, in collaboration with partners in the tanning industry in Meycauayan, Bulacan. They offer an array of classic and modern colors, prints, textures, finishes, and thicknesses tailored to meet customers’ specific preferences.
DA-PCC at CLSU commits to further this venture into greater heights as its significant contribution in the local leather industry.
The DA-PCC at CLSU’s RIDe Fest booth is located in front of the CLSU Research and Extension Office, where its offerings of carabao-based products are available until October 11, 2023.